The MAMA Youth Project team are all very special. We are always on the other end of the phone for any questions you might have and we love hearing from you! Here is a run down of some key people you can expect to meet – and learn from.
Bob Clarke, Founder and CEO
Bob started his television career in 1982 as a Video Tape Operator for Humphries Video Services. He went on to join The Services Sound & Vision Corporation in 1987 where he cut his teeth as an editor on different types of programming including light entertainment, news and documentaries. Following BBC training, Bob became a freelance editor and worked at various facilities in Soho, before setting up his own- bcPost.
In 1996 Bob took this facility to the next level by purchasing his first Avid Media Composer, which attracted clients such as the BBC, Endemol, Ginger Productions and Tiger Aspect. Then, in September 2005, MAMA Productions funded an experiment and recruited young adults to make an entertainment show called ‘What’s Up’. This experiment proved so successful, it led to the formation of the MAMA Youth Project.
In 2008, Bob decided to put all future commissions through the MAMA Youth Project, using talented newcomers who had worked on ‘What’s Up’. This enterprise became very successful and turned over 45,000 in 3 months. However, due to the legal limitations of a charity earning income, Licklemor Productions had to be formed – which is now MAMA Youth Project’s commercial arm.
On a personal level, Bobs great strengths are his creativity, adaptability and ability to understand what a client wants. He is also quick to recognise new talent and give them the opportunities they need.
Cristina Ciobanu, Director of Operations
As Production Assistant for What’s Up Show, Cristina works with both the Executive Producer Bob Clarke and the production team responsible for creating all new episodes. Cristina oversees the logistics of the production as well as contributing to idea development, directing and final cut. During her time at What’s Up, Cristina took control over social media platforms and she works with a small team to revamp, administrate and structure the online presence of the show.
Since Cristina first started with MAMA Youth Project in April 2013 she took part in the recruitment process as well as in the training itself. Cristina studied for her Journalism and Social Communication BA in Romania and Norway and worked as a news reporter time when she developed her passion for video production.
Cristina completed her MA in Film and Video Production at West London University. She speaks 3 languages and lived and travelled to 5 countries across 2 continents. Her closest goal: to produce a successful documentary.
Mariana Magnavita, Head of Training
Mariana has spent the last few years dedicating herself exclusively to her music but before choosing a musical career, she gained a BA in Film & Video at the prestigious London College of Communication. Her graduation short film Ana (2004), filmed in the backlands of Bahia-Brazil, was nominated for ‘best short’ at the Birds Eye View Film Festival, the main English festival for films directed by women.
Mariana also project managed her own music videos in 2010 for White and 2011 for We Walk Alone. We Walk Alone won best music video at The Indie Gathering International Film Festival 2011. Her most recent work was the music video for her song Things That Go Around 2013, it won special mention at The London Short Film Festival 2014, in the Music & Video category.
Mariana enjoys working at MAMA Youth Project, bringing her passion for working with media and young people to her role within the charity.
Caroline Clarke, Project Manager
Caroline worked in the broadcast industry as a Librarian initially with Humphries Video Services back in the eighties. After being there for 5 years she decided to up root and go and work for the Australian Broadcasting Corporation in Sydney, as a Librarian Researcher. On returning back to the UK, Caroline quickly found a permanent position at Visnews as a Librarian and Archive Researcher, and then from there went to Post Production at BBC Television Centre.
After bringing up two boys and many years of voluntary work including supporting families of offenders, Caroline joined MAMA Youth Project in April 2013, as Project Coordinator.
It has been fitting that Caroline has been able to join the charity as she has been involved personally and financially as the wife of our CEO, Bob Clarke.
Tanita Ojo-Baptiste, Senior Production Trainer
Tanita was one of MAMA Youth Project’s first trainees back in 2005 where she and the rest of the team came up with the first ideas for the show What’s Up, which was then called What’s Up London. Tanita co-produced two episodes of What’s Up and mentored young adults. In addition, she produced a Sky documentary called “Project Green Sky” for MAMA Youth Project, the documentary highlighted the need for youth to be aware of their environment and the importance of valuing their neighbourhood/surrounding with the emphasis on waste and street litter; and the benefit of recycling everyday waste.
Tanita completed her BA in Set Design at Wimbledon School of Art. She went on to working in the Art Department for many commercials and theatrical performance companies, during this time Tanita has worked as Art Director on a various Music Videos and short films. Tanita spent over four years working for QVC (the international largest shopping channel) in Set Dressing and Production Co-ordination for live and non-live shows. During this time Tanita art directed a number of fashion and lifestyle photographic shoots and editorial promos. Tanita has remained in close contact with MYP since 2005 attending their launch parties, award ceremonies and directing a number of items on What’s Up gaining credits on Pick TV & Sky 1.
Now that Tanita has returned to MAMA Youth Project as a full time Associate Producer, she can lend her creative experience to the trainees and give guidance in a path she has ventured through herself.
Fearjah Asiriuwa, Bookkeeper
Fearjah started with MAMA Youth Project as a volunteer bookkeeper and worked with the former volunteer Finance Manager in reporting the charity finances. She is now employed part time by the charity whilst also studying and working towards completing her accountancy qualification.
Anushka Ayaru, Business Development Director
Her fifteen years of experience working in the television industry has earned Anushka an impressive list of credits. She has produced and directed for a broad spectrum of clients including Harpo, Warner Brothers, Sony & Google and over the years has worked closely with many iconic names in the business.
In 2005, Anushka was director/producer of Road to Recovery, a powerful documentary raising money for the hard to reach war-torn areas affected by the 2004 Boxing day Tsunami.
Recently, Anushka was the Head of Group Marketing for Procam, the UK’s largest camera rental company. Here she was responsible for their entire marketing strategy, across their domestic and international offices. With a passion for documentaries, she is always on the lookout for exciting and challenging material for her next project.
Meet the members of the board:
Waseem Mahmood, Chair of Trustees
Waseem Mahmood OBE
Waseem Mahmood is a strategic communications expert having developed and managed several major projects specifically in Countering Violent Extremism and illegal migration. An award-winning broadcaster, he began his career at the BBC in the General Programmes Department, producing for both television and radio. He left the BBC to set up TV Asia, the first satellite subscription service for the British Asian community, where he was director of programmes.
He has been instrumental in several and various strategic communication projects in Pakistan and Nigeria, most notably, the launch of a Hausa language TV station in Northern Nigeria. Stationed in Kano, he was responsible for setting up and running a US State Department funded free to air Hausa language satellite channel aimed at supporting the Counter Terrorism Bureau’s CVE agenda in Nigeria. As well as working very closely with NGOs and government bodies involved in CVE and interfaith relations, he also collaborated with bodies promoting education, girl’s rights, human rights, women’s empowerment and health issues.
Other highlights of his career include developing a comprehensive five year strategic communication strategy countering violent extremism in Pakistan. This included running a successful Pashto radio soap for young people, “Da Duniya Zamung Duniya” (Our World) on 4 FM Radio Stations in Peshawar/FATA and the “Yeh Hum Naheen” (This is not us), anti-terrorism foundation in Pakistan aimed at de-radicalising young Muslims. In 2008, developed and ran a major multimedia campaign which culminated with world record breaking 62.8 million Pakistanis signing a petition condemning terrorism. Other initiatives include a “We are the world” type song, PSAs on aircrafts flying to Pakistan, the production/distribution of video/audio vignettes featuring personal testimonies of survivors of terrorism from around the world, developing comprehensive social media strategy to engage potential Jihadist recruits and undertaking extensive outreach campaign visiting over a hundred colleges and universities in at risk areas.
More recently, he was responsible for developing and implementing British High Commission Islamabad/FCO’s illegal migration communication strategy in Pakistan involving the production of a documentary that was aired on national TV and conducting extensive outreach in key areas.
Waseem was awarded an OBE in 2005 in Her Majesty’s New Year’s Honours List “for services to the reconstruction of Media in post war countries”, and received the KAPPA lifetime achievement award “for most outstanding contribution to media”.
Pat Younge is the Co-Founder and Managing Director of Sugar Films, a west London based content production company, and founder/director of WeCreate Associates, a consultancy that focuses on creative leadership, innovation and technology.
Between 2010-2014 Younge was Chief Creative Officer of BBC Television Production, the largest content creation company in the world, leading teams producing shows including Dr Who, Top Gear, Strictly Come Dancing, Natural History and Eastenders. Prior to that he was President/General Manager of Travel Channel Media, an award winning US cable business in 90 million American homes.
Younge has campaigned to improve cultural diversity in television throughout his 23 years in the industry, which included working for the BBC, ITV and Channel 4.
He served on the Expert Group of the European Broadcasting Union assessing the future of public service broadcasting, and is a Fellow of the Royal Television Society and Royal Society of Arts. He lives in Ealing, with his wife and three children.
Mark was born in Bermuda and attended the Purcell School of Music in London. Following this, Mark attended from the Juilliard School of Music at the age of 16 and graduated in 1998. Shortly after returning to London following his studies Mark started work with the Shaw Trust, a national disability charity and steadily progressed through the organisation becoming the National Equality and Diversity Manager assisting the Trust to become a Stonewall Top 100 employer and winning the Bristol Recruitment Awards for Positive Action schemes.
In 2009 Mark left the Shaw Trust to continue work as an independent consultant. Mark reviewed and redesigned the Law Society Diversity & Inclusion Charter self assessment standards, toolkit and reporting system and also the Law Society Procurement Protocol for which he won the ENEI Inclusive Procurement Award.
In 2013, Mark authored the Equality & Diversity Risk and Compliance Toolkit published by the Law Society to assist firms meet regulatory requirements in relation to equality and diversity.Recently, Mark has worked on several diversity projects for the BBC and a range of leading companies in the finance, health, probation, media and legal sectors.
Alina Dimofte, Public Relations
Alina is a communications professional who has been working as a PR project manager for consultancies in London and Bucharest. She has experience managing international communications campaigns for both corporate clients and non-governmental organisations. She is passionate about the charity sector and is keen to help MYP raise awareness of their work through media relations.
Alina has a BA in Journalism and PR and a BA in Political Science both from University of Bucharest and received her MSc in European Public Policy from University College London in 2010.
Melissa has worked in television for 13 years. After finishing a business studies and tv & film degree at Brunel university, she started her television career as a runner for TSI, a post production company in Covent Garden. She then moved to the BBC, working on live television as an autocue operator and then joined Sky in 2000 where she worked her way up to being an editor.
Melissa currently works on a variety of entertainment and sport shows at Sky. She has been an editor for nearly 10- years and very much enjoys volunteering at MAMA Youth Project as a trainer.